Resources on Helena Rubinstein

The Polish immigrant all but created the global beauty market, starting in Australia and working her way around the world to the United States in the first quarter of the 20th century. Helena Rubinstein instinctively realized that women who felt beautiful also felt confident, and she encouraged women to use cosmetics to enhance their own natural gifts. Explore more about the woman who built a multimillion-dollar empire out of the idea of “confidence in a compact.”

American National Biography Online, Cosmetic Industry Leaders: Helena Rubinstein

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Helena Rubinstein, Official Brand Website

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Helena Rubinstein, Food For Beauty

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Jewish Museum, Helena Rubinstein: Beauty is Power Exhibit

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Jewish Women’s Archives, Helena Rubinstein

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Lily Woodhead, War Paint: Madame Helena Rubinstein and Miss Elizabeth Arden: Their Lives, Their Times, Their Rivalry

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Michèle Fitoussi, Helena Rubinstein: The Woman Who Invented Beauty

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The New Yorker, "The Color of Money"

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Patrick O’Higgins, Madame: An Intimate Biography of Helena Rubinstein

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Ruth Brandon, Ugly Beauty: Helena Rubinstein, L’Oréal, and the Blemished History of Looking Good

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Vanity Fair, "War Paint: Elizabeth Arden and Helena Rubinstein Duke It Out on Broadway"

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W Magazine, “Helena Rubinstein: A Self-Made Woman”

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